Yucheng Technologies says that it will develop a new call center for the Bank of China (BOC) worth USD 5 million utilizing Siebel’s integrated CRM platform.

Yucheng, in collaboration with Oracle, will develop and integrate the CRM software for a unified 1,000 seat call center for BOC. The call center will centralize customer service from previously stand-alone provincial call center systems, creating a single integrated CRM platform. By integrating customer relationship information with customer transaction data, BOC is hoping to better understand individual customers and gain market insights that will translate into better customer services and increased profitability per customer.

Yucheng recently hired a CRM team with a superb track record and a deep understanding of how to translate client requirements into the technical modules of a Siebel-based CRM environment. Yucheng’s expanded management-related solutions group will work with clients to define, deploy and integrate CRM solutions into their regular business. To ensure the value of our client’s investments, the team will also provide training, product enhancements and maintenance services. (PRNewswire)

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